Prevent Inventory Shrinkage

with a retail security solution designed to protect your stock and deter shoplifters.

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Why security tags are still
essential for retailers

There’s no denying the retail industry struggles with the impact theft has on their business bottom-line. And, to make things worse, thieves are getting greedier; according to Loss Prevention Media, theft is increasing year-on-year. In the United States alone, shoplifting represents a $60 billion windfall for the millions of active shoplifters.

For decades security tags have been the front-line defence for retailers combating shrinkage rates, and today, security tags still remain one of the most effective loss prevention methods available.

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Security for Apparel

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Security for Alcohol

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The best anti-theft asset
protection system

Reduce theft, increase sales, and improve your checkout experience. Imagine an Electronic Article Surveillance (EAS) loss prevention system that actually works, eradicating the ever-present threat to business profits and continues giving you excellent results year on year; well, the OMAC security tag is one such device.

We listened to our customers’ needs and developed a tag that’s easy to open/release at the checkout but also extremely difficult for shoplifters to illicitly remove using tools, magnetics or hooks bought online. 

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How it works

Our name OMAC is the heart of our invention, an abbreviation for the technology that unlocks every OMAC security tag, otherwise known as the Octagonal Halbach Magnet Array Concept

While at the Lawrence Berkeley National Laboratory (California, United States) during the 1980s, physicist Klaus Halbach independently invented the Halbach array to focus particle accelerator beams. We’ve applied his principles to design a security tag detacher with a particular magnetic configuration consisting of the highest Grade N54 neodymium magnets that generate a controlled and powerful force to unlock our OMAC security tags.

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DETER AND FRUSTRATE SHOPLIFTERS

Displace criminals to easier targets. Impossible to open using ‘bootleg’ hooks, magnets bought online or tools such as knives or screwdrivers.

RELIABLE AND FAST AT THE CHECKOUT

Easy to attach to your merchandise and quick to release at the checkout for seamless user experience.

RETURN ON INVESTMENT

Proven to reduce theft by an average of 61.3% with a total return on investment (ROI) within 6 to 12 months.

Two ways to stop loss prevention and protect merchandise.

We have created two security tag products for retailers who want to protect their high-value items and achieve reductions in shrinkage by combating the theft of valuable merchandise, they are;

Security Tags for Clothing

An easy to use, high-security stock loss prevention solution for clothing retailers and fashion outlets.

  • Tested and proven to reduce inventory shrink
  • Innovative tamper-proof features
  • Easy and quick to release at checkout
  • Beautiful product design with small footprint
  • High detection range
  • Available in AM 58 kHz, RF 8.2 MHz and RFID frequencies
  • Compatible with all major EAS manufacturing brands

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Security Tags for Liquor Bottles

Unbeatable anti-theft protection for wine and spirit bottles without diminishing your display.

  • Tested and proven to reduce inventory shrink
  • Easy one-handed application and removal
  • Clear cap for perfect merchandising
  • Universal fit that auto-adjusts to a wide range of sizes
  • High detection range
  • Available in AM 58 kHz, RF 8.2 MHz and RFID frequencies
  • Compatible with all major EAS manufacturing brands

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FAQs

Yes, OMAC tags are available in 58 kHz and 8.2 MHz for Electronic Article Surveillance (EAS) systems and the complete range of Radio Frequency Identification (RFID) frequencies. Order your OMAC tags to match your current EAS or RFID hardware detection system and we can supply to your stores within a few days.

We guarantee all major EAS and RFID hardware manufacturing brands will detect, alarm and report using OMAC security tags. These include Checkpoint, Sensormatic, Nedap, Prosegur, ControlTek, Keonn, All-Tag, Shopguard, Unisen, Amersec, CrossPoint, BSI, Agon, Diaward, Ketec, MTC, Universal, WGSPI, Dexilon, Tag Company, Century, Ontime, Fors and many others as well. We haven’t found a detection system yet that can’t detect an OMAC tag.

‘Security Tags’ is a global umbrella term for a wide range of physical hardware products containing diverse technologies and designs. Broadly speaking, there are two categories:

Ink tags refer to reusable ‘hard tags’ containing glass phials of indelible ink or dye released when the tag is tampered with, thereby rendering the product damaged and unusable for the shoplifter. Ink tags are non-electronic. Originated in Sweden in the 1980s and typically used by apparel retailers. Usage was initially patchy: tags were often large and bulky, and application and removal were challenging. Progressive refinements to the design of ink tags resulted in a greater penetration rate, particularly in the USA, Europe and parts of APAC such as Australia.

The second broad category is Electronic Article Surveillance (EAS) tags. These can take several forms, from “hard” plastic tags to “soft” self-adhesive paper tags. EAS systems generally consist of three components: the electronic tag, detection gates with built-in radio frequency antennae (located at store exits) and a ‘tag detacher’ or ‘label deactivator’ located at the checkout. EAS tags activate an alarm if they pass the detection gates without being removed or de-activated. EAS tags operate on various parts of the radio wave spectrum from Electro-Magnetic (EM) to Acousto-Magnetic (AM) or Radio Frequency (RF), depending on the manufacturer).

Since their invention more than fifty years ago, security tags have increasingly been adopted across all retail settings, with approximately 1 billion hard tags purchased each year. They are often the preferred technology over other loss prevention methods and proven to be highly effective at reducing external theft if the following strategies are correctly understood and implemented;

  • The best security tags (those hardest to defeat) create high risk, low opportunity conditions for shoplifters.
  • A ‘deter to easier targets’ approach produces better results than a ‘catch and release’ strategy
  • The percentage of merchandise tagged or ‘tag density’ compounds criminal displacement.
  • Staff training, prepared implementation, and regular audit/cycle counts extend results significantly.

99% of the global apparel hard tag security tag market, made up of tens of billions of tags, utilises either a magnetic detacher with less than 15,000 Gauss force or a simple mechanical hook to unlock the tag from the merchandise. 

Shoplifters have had fifty years to figure this out. Particularly in the last five years, the speed, quality and volume of ‘how to steal’ information online has exploded. The ubiquitous online selling of bootleg hooks and magnets to shoplifters has supercharged theft using ‘removal of tags in stores with bootleg detachers’ has risen by 80% or more.

OMAC’s unique design solves this problem in three ways:

  • shoplifters can’t purchase bootleg detachers online to open an OMAC
  • five years of testing has resulted in a patented OMAC design that is incredibly difficult to crack using tools
  • retailers who choose OMAC to become the <1% push shoplifters to focus on the remaining 99% easier targets 

RFID is an acronym for “radio-frequency identification” and refers to a technology whereby a reader captures digital data encoded in RFID tags or smart labels via radio waves. 

RFID tags are often considered the technological replacement for printed barcodes, with the notable difference that RFID tag data can be read outside the line of sight. In contrast, barcodes must be aligned with an optical scanner. 

HOW DOES RFID WORK?

RFID belongs to a group of technologies referred to as Automatic Identification and Data Capture (AIDC). AIDC methods automatically identify objects, collect data about them, and enter those data directly into computer systems with little or no human intervention. RFID methods utilize radio waves to accomplish this. At a simple level, RFID systems consist of three components: an RFID tag or smart label, an RFID reader, and an antenna. RFID tags contain an integrated circuit and an antenna used to transmit data to the RFID reader (also called an interrogator). The reader then converts the radio waves to a more usable form of data. Information collected from the tags is then transferred through a communications interface to a host computer system, where the data can be stored in a database and analyzed later.

Yes, OMAC tags can only be opened with an OMAC detacher. 

How much will your company pay for EAS hard tags? It depends on the expected volume purchased annually, typically based on the size of the company and the number and density of merchandise your LP strategy sets out to protect. But, the EAS hard tag’s cost is rarely the final number when it comes to total tag costs. Other elements of tag cost include:

  • Cost to ship tags from the point of manufacture to retailer
  • Duty / Customs rates between countries
  • Custom requirements such as personalised branding or colours

In general terms, the most basic security tag direct from China costs USD$0.05 plus a pin. Though tempting as it may seem at first, the effectiveness is arguably not much more than a visual deterrence to honest customers due to the low price. At the other end of the scale, battery operated self alarming high-featured security tags can cost up to USD$20.00 per tag.

A combination of factors such as merchandise value, margin, desirability, and sell-through volume should be considered first and then cross-referenced with the tag features and estimated impact on shrink reduction. Finally, combining these factors into a Return on Investment (ROI) model is the most effective process in deciding what EAS security tagging purchase will provide you with the best value for money and highest ROI results. 

What our customers say

“OMAC clothing security tags have quickly become a critical part of our success. We have reduced theft by 45% using OMAC, and we are delighted with the results!”

Ian, Fashion Retailer, USA

“OMAC bottle caps work really well. It is straightforward to attach and remove, and since installing them, our store has seen a significant reduction in losses. If you have a shoplifter problem, get them!”

Johannes, Liquor Retailer, Germany

“You truly do see results very quickly. Obviously, it is natural to be sceptical about a new security tag because they all kind of look the same, but this one actually works, and shoplifters hate it. So we love it!”

Sarah, Clothing Retailer, ENGLAND